Where YesTonite is going: our roadmap and what comes next
YesTonite is live on the web and launching on Android this month, with iPhone to follow in November. Here is where we stand, where we are going and how to get involved.
By The YesTonite team · · 3 min read
YesTonite started with a simple idea: meeting new people should be about tonight, not about weeks of swiping. Today the product works end to end, on the website and soon on phones. This post explains where we are, where we are going, and how investors and partners can be part of it.
What YesTonite is
YesTonite is a casual dating app without matching. You see people nearby who are open to meeting, with a photo, an age, an approximate distance and what they feel like doing tonight. One message opens the chat. People can show that they are out tonight, join or host small events, and keep their name private until they choose to share it.
Where we stand today
- Live on the web at yestonite.com, with the full app experience in the browser.
- Android app in its final test on Google Play, launching by the end of October.
- 44 languages and prices in local currencies from day one, so we can grow in many countries at the same time.
- A working business model: the app is free to use, with optional paid extras (more new chats, 24 hours of unlimited chats, and a plan to hide your profile), paid by card on the web and through Google Play in the app.
- A partner program that pays creators and publishers a fixed amount for every new paying customer they bring.
- Built for trust: 18+ only, approximate locations only, blocking and reporting in one tap, account deletion in a few taps, and data stored in the European Union.
Our minimum viable product
We decided early what the first version must do well, and nothing more: show who is nearby and open to meeting, let one message start a conversation, keep people safe, and make it easy to go out tonight. Everything in the app today serves one of those four goals. That focus keeps the product simple to use and fast to improve.
Roadmap
| When | Milestone |
|---|---|
| October | Android test with real users, then the launch on Google Play by the end of the month |
| Mid to end of November | iPhone app on the App Store |
| From November | Building our marketing team and the first city launches with partners and events |
| Winter | More ways to meet in real life: events in more cities and features that help people go out together |
Why we are looking for investment
The product is built and working. The next step is growth: reaching the right people in the right cities, at the right moment. To do that well we are now raising our first round of funding and building a marketing department, starting with city launches, creator and partner campaigns, and local events.
We are looking for investors who understand consumer apps and local communities, and who want to help a focused team turn a working product into a brand that people think of when they want to go out tonight.
Get in touch
If you are an investor, a potential partner or someone who wants to help us build the marketing team, write to us at info@yestonite.com. We are happy to show the product, our numbers and our plans in a short call.
And if you simply want to try it: open YesTonite, or join the Android test group before the launch.